Branding, Websites + Packaging

Based in Toronto, working worldwide

A woman with dark hair and red nails holding a packet of Rich Water powder, which is labeled as blood orange flavored, with 30 servings.

01 / services

02 / work

03 / the studio

04 / enquire

A burgundy mailer box with the logo of a company called RAYE resting on a gray textured floor
Close-up of a person's denim jeans pocket with two black bottles labeled 'AURE' partially visible, and a beige jacket and black belt nearby.

Based in Toronto, working worldwide

Branding, Websites + Packaging

Telling your brand story through artful design & details

Where your story becomes your brand

I’m a Toronto-based brand and graphic designer helping bold founders show up with clarity, confidence, and a whole lot of personality.

Learn more
Person holding a light blue shopping bag with the word 'AURÉ' printed on it, dressed in a white top and blue jeans.

Featured Projects
A glass of creamy beverage, a book titled 'Becoming Business Plan', and a packet of 'Rich Water' on a wooden table.
Laptop with a website of a woman named Haley Lickstein, displayed on a beige cushion with a soft, textured surface.
Close-up of a paper shopping bag with the text "COSMIC OASIS" and a logo of a stylized lotus flower, placed inside a store with wooden walls and a white ledge.

Don’t just take my word for it

  • Part of a bed with white bedding, a wooden headboard, and a white wall. There is a display in the background showing a bottle labeled 'Rich Water' and a glass filled with water on a saucer.

    "Everything looks incredible and we can't wait to start using all the assets!"

    Christie, Circe

  • " I enthusiastically endorse Ellen. She brought an incredible project to life"

    Farkhunda Muhtaj

  • A close-up of a lavender-colored paper with a dark gray band labeled 'COSMIC OASIS' and a white lotus flower logo.

    “I love everything!”

    Celina, Cosmic Oasis

  • A green metal bench with a slatted seat and backrest in front of a sign that says 'Dr. Margot Lattanzi' with additional text about health. There are potted plants and a wall behind the bench.

    "Ellen is a step above the rest. I highly recommend her!"

    Margot, Dr Margot ND

  • Person holding a black tote bag with white text, wearing black and white sneakers, cream-colored pants, and a beige sweater, standing on a cobblestone street.

    "Working with Ellen Dawn Design was a dream. "

    Kayley, Gallaher Group

  • A white round pill with the letter 'B' embossed on it, resting on beige paper envelopes. A shadow cast by a strip of brown paper is visible above the pill.

    “You are a branding and web design fairy godmother!!!”

    Ira, Ira Balm

  • Smartphone placed on a woman’s lap, with a pink card featuring a partially visible woman’s face and the text "Bridging Strategy & Advocacy to Mobilize Communities" next to it.

    “Working with Ellen was an absolute game changer!”

    Haley Lickstein

  • Laptop displaying a photography and videography website on a beige textured surface.

    "Working with Ellen has been an incredible experience."

    Madeline, Stam Media House

  • Open notebook with lined pages, a smartphone displaying a woman's face with freckles, and a gold pen on a beige surface.

    "Do yourself a favour and invest in your brand identity and do so with Ellen!"

    Erin, The Gigi Artistry

  • A mirror reflecting a light wood table with a white mug and a chair with a blanket, and a blue brochure titled 'Brand-Driven Copy' on a beige textured background.

    " I LOVE my new brand!"

    Sunny, Sol Copy Co

A woman with long red hair, wearing a black top, sitting at a round marble table with a silver MacBook and a glass of water, smiling and looking at the screen, in a cozy kitchen with open wooden shelves holding dishes and glasses, and a large mirror on the wall.

I design brands for bold founders who care about the details, the story & every touchpoint along the way.

I work with women-led businesses who are done blending in and ready to show up with clarity and confidence. Through thoughtful strategy and bold design, we’ll build a brand that captures who you are, connects with the people who matter, and makes (the right) lasting impression.

Learn more
Close-up of a round, white lowercase letter B embossed on an embossed white circular object, placed on a beige surface with layered beige paper sheets casting shadows.

Every brand has a unique story.
Are you ready to tell yours?

I'm Ready!