A person with red painted nails is pouring water into a glass from a pouch labeled 'Rich Water Eau Riche' on a black table. There is a shiny spoon and a white cloth on the table, with a large decorative vase with dried eucalyptus in the background.

Circe Wellness

SERVICES
Brand Transformation
Shopify Website
Custom Packaging

INDUSTRY
Wellness + Suppliments

Close-up of a white notebook with a blue circular logo featuring a stylized letter 'L' in the center.

About the Brand

“Circe was born from a clear belief: supplements should be transparent, trustworthy, and beautifully crafted.”

Founders Dr. Amy Morrison and Christie Pelehos set out to disrupt the industry with a brand that not only delivers real, science-backed results, but also looks chic on your nightstand. Together, we crafted a thoughtful brand identity, elevated packaging system, and a digital home that reflects Circe’s ethos: luxurious, empowering, and rooted in transparency. The result is a brand that feels as good as it looks, inviting confidence, connection, and joy in every moment of the wellness journey.

A glass of creamy white beverage on a coaster, a book titled 'BEYONDED' and a tear-off sheet with 'Rich Water' written on it, placed on a wooden surface.
A woman with dark hair and red nails holding a packet labeled "Rich Water Eau Riche" with details about ingredients and servings visible.
A white sink with a clear glass of water on a small wooden tray in front of a white wall. Next to the sink, a printed sign reads 'Rich Water Eau Riche Daily hydration - Hydratation Quotidienne Blood Orange Orange Sanguine 162g Powder / Poudre 30 Servings / Portions' with yellow accent marks.
A woman pouring powder into a glass bottle of water on a kitchen counter, with a package labeled "Rich Water Eau Riche" nearby.
A coffee table with a beige textured cushion, a laptop displaying a website for Rich Water, and a white textured pillow in front of a beige wall and a window with sunlight.